Futon
Life Feature Story
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by Richard G. Ensman
Jr. |
Untangling the Vocabulary of the World Wide
Web
In the past nine months I've done the proverbial 180 degree
turn around on this internet thing. So right now there is
nothing more rewarding than logging on to my own web site
from a remote location that I've never been to before. Along
those lines, during a recent tour of Bates College in Lewiston,
Maine I logged on to the Futon Life web site (http://www.futonlife.com)
and set a bookmark on the system so all eighteen-hundred students
could easily find the site.
When I saw the Futon Life logo come up on this computer
screen in Maine it all began to sink in. With 20,000 new web
sites every month and millions of new users every year (38.2
million households by the year 2000, and millions of businesses
too) the information superhighway delivers. Our company has
made the commitment to be on the cutting edge of this new
technology and to help anyone we communicate with to be up
to speed as well. The article that follows will help you better
understand the lingo and hopefully learn enough so you too
can be a true web master (or mistress), surfing the web with
the greatest of ease. Use the article as a simple multiple
choice exam and see how much you don't know.
Should you need more help than afforded here give me a
call or send me an e-mail message at jtatulli@rtppub.com.
I'm looking forward to hearing from you, over the internet
highway. &endash; EDITOR
The World Wide Web: You read about it and hear about it everywhere
these days. But to understand the Web &emdash; and to use
it effectively &emdash; you must learn its unique vocabulary.
Test your awareness of Web terminology with this brief vocabulary
quiz. And then use the quiz answers (located at the end of
this feature) to help you understand the workings of this
vast internet resource.
1. You can quickly return to a Web site previously visited
if you inserted a (a) bookmark (b) icon (c) locator.
2. An example of a popular character-based Web navigation
tool is (a) Mink (b) Lynx (c) Otter.
3. Encryption software allows for confidential (a) commercial
transactions on the Web (b) on-line Web meetings (c) translation
of Web pages into foreign languages.
4. When you enter a Web site, the first thing you usually
see is a (a) software identification code (b) home page
(c) password screen.
5. Documents composed for the World Wide Web are typically
coded with (a) universal symbol language (b) applied ASCII
language (c) hypertext markup language.
6. A Webmaster is (a) a hands-on administrator of a Web
site (b) a highly experienced Web navigator (c) an editor
of Web software.
7. A software package that allows you to reach Web sites
and retrieve Web information is known as a (a) surfer (b)
browser (c) handler.
8. A "hit" refers to (a) any of the "Top
Ten" Web sites (b) the number of times a Web page is
reached (c) the number of times a Web site's hypertext links
are used.
9. Web sites are classified by typology into (a) domains
(b) links (c) launchers.
10. The mechanism by which computers can access other computers'
Web sites is known as (a) universal programming protocol
(b) hypertext transfer protocol (c) multi-link exchange protocol.
11. In Web terminology, a "client" is (a) software
that requests data from another computer (b) a subscriber
to a national on-line service (c) any Web user.
12. A computer that plots the direction your Web search will
take is known as a (a) mainframe (b) router (c) prime server.
13. "Lists of lists" of Web sites are usually known
as (a) master directories (b) search sites (c) Web archives.
14. The World Wide Web was created in (a) 1968-1970 (b)
1983-1985 (c) 1989-1991.
15. "Clickthroughs" refer to (a) the number
of attempts a computer user must make to access a site (b)
the number of times visitors reach ads and pages related to
a site (c) the number of times visitors return to a Web site
within a thirty-day period.
16. The Web's multi-media capabilities refer to (a) integration
of the Web with television (b) use of sound, video and animation
at Web sites (c) the links between Web sites and research
libraries.
17. A Web page that allows you to respond to its creator
in some way is often called (a) an interactive internet
searcher (b) a form (c) a communication launcher.
18. The linking of text with sound, photos and other features
is known as (a) hypermedia (b) mixed media (b) cybercapacity.
19. A "space" in your computer that stores Web
documents that you've accessed is known as (a) RAM (b)
a cache (b) a bookmark.
20. Web pages that have unusual colors or illustration beneath
their text are often known as (a) hypertext (b) crawlers
(c) background.
21. Every site on the World Wide Web is represented by a
(a) Uniform Resource Locator (URL) (b) Synchronized Internet
Pathway (SIP) (c) Hypertext Markup Language Identifier (HTMLI).
22. An example of a sophisticated programming tool useful
in creating Web applications is (a) Sinko (b) Java (c)
Transmit.
23. The Web feature which allows you to jump from one document
to another on the basis of a single word or phrase is known
as (a) regression (b) point-to-point protocol (c) hypertext.
24. Netscape is (a) a popular Web navigation software
(b) World Wide Web etiquette (c) a popular Web adventure site.
25. The advantage of using the Web over other internet features
is that (a) the Web contains well-researched, highly sophisticated
and accurate content (b) it's easy to jump from one document
to other related documents (c) Web content is carefully indexed
by subject area.
26. A Web "presence" or destination is known as
(a) an e-mail address (b) an electronic home (c) a site.
27. Hyperlinks allow you to (a) move from one part of
the Web to another (b) help you solve reference problems on
the Web (c) contact the creators of home pages.
28. Web sites used to disseminate information within an organization
are often termed (a) intranets (b) personal webs (c) homesites.
29. A computer that holds one or many Web pages is called
a (a) mainframe (b) server (c) Web site.
30. A single document on the Web is known as a (a) home
page (b) Web page (c) Web site.
31. The "home" of the Web is in (a) Washington,
D. C. (b) Switzerland (c) New York City.
32. You can move data from a Web site to your own computer
by a process called (a) downloading (b) uploading (c) transference.
33. A security system that carefully separates an organization's
Web function from its other computer systems is known as a
(a) hypersecurity network (b) firewall (c) mainframe disconnect.
34. You can obtain the ability to use the Web by (a) purchasing
a Web server (b) subscribing to an access provider's service
(c) opening an e-mail account at a major university.
35. Standard templates that allow you to easily create your
own home pages are known as (a) easy links (b) wizards
(c) hyperlinks.
36. Links, or pointers, that provide quick access to very
popular sites are known as (a) software markers (b) hot
links (c) boot links.
37. The electronic mechanism that allows you to obtain information
from Web sites over serial lines is known as (a) point-to-point
protocol (b) hypermedia (c) windows extensions.
38. A national service allowing you access to Web sites is
known as a (a) software documentation source (b) online
service (c) local access provider.
39. Graphic symbols that represent "locations"
on the Web are known as (a) visual bits (b) maps (c) icons.
40. Local restaurants that offer food, beverages and Web
access are known as (a) internet cafes (b) cybermalls (c)
cybercounters.
41. A graphical browser that allows you to search the Web
according to specific criteria is known as (a) International
Net Browser (b) Mosaic (c) Net Surf.
42. Moving around the Web is known as (a) navigation (b)
browsing (c) scaping
43. A software system that allows you to create hyperlinked
material is known as an (a) encoding system (b) authoring
system (c) internet browsing system.
44. You can build speedy access to the Web if you have (a)
extra RAM (b) a fast modem (c) modern navigation software.
45. A service that allows you to navigate through text-based
sites is known as (a) gopher (b) bookmark (c) EZ internet.
Now for the answers ...
1. (a) Many modern navigation software packages allow you
to place electronic bookmarks at favorite Web sites.
2. (b) Lynx is an easy-to-use tool, popular among many people
who don't have full-fledged computer graphics capability.
3. (a) Encryption software is becoming quite sophisticated,
allowing for exchange of financial and credit card information.
It's essential for the development of Web commerce.
4. (b) Home page: It's what your browser loads when you enter
a site.
5. (c) Hypertext markup language (HTML) codes are commonly
used on Web documents. HTML codes, roughly analogous to early
word processing software codes, are relatively easy to learn.
6. (a) Administrator of a Web site.
7. (b) Netscape is currently the most popular browser.
8. (b) Number of times a page is reached.
9. (a) The domain classification is usually placed as a suffix
at the end of the Web site address. Common domain designations:
com (commercial site), edu (educational institution site),
gov (government site).
10. (b) Hypertext transfer protocol. You'll notice that almost
all Web addresses begin with the letters http. This electronic
symbol indicates that a Web address, using this protocol,
follows.
11. (a) Software that requests data. If you're accessing
the Web via your computer, you're using client software.
12. (b) A single Web search might criss-cross the continent
&emdash; or the world &emdash; numerous times, along different
electronic pathways.
13. (b) Examples of popular search sites: Yahoo (http://www.yahoo.com)
and Lycos (http://www.lycos.com). These sites contain "search
engines," often known as "spiders," which identify
other sites meeting criteria specified by visitors.
14. (c) The Web is a relatively new phenomenon.
15. (b) Web advertisers, in particular, note the difference
between serious visits to Web sites which result in customer
response, and "clickthroughs," which may be little
more than a sampling of a site's multiple pages by curiosity
seekers.
16. (b) A powerful feature of the Web is its ability to integrate
text, graphics, photos, audio and animation.
17. (b) An "interactive page" is a form.
18. (a) The term "hypermedia" broadly defines the
topical links, or connections, among various pages &emdash;
and media &emdash; on the Web.
19. (b) Cache.
20. (c) Background &emdash; a term you'll hear frequently
when complex Web pages are discussed.
21. (a) The Uniform Resource Locator (URL) is the "address"
of a site. It almost always begins with the designation "http."
22. (b) Unlike many Web tools, Java requires some programming
knowledge and skill.
23. (c) Hypertext unleashes the full power of the Web. It
allows you to access many different Web sites through key
words or phrases in a document. For example: A site containing
a hypertext notation on the phrase "consumer marketing"
(usually marked by bold facing or underlining) allows you
to visit other locations bearing information or views on this
topic &emdash; with a few clicks of your mouse.
24. (a) Netscape is currently the best-selling navigation
software in North America.
25. (b) Hypertext &emdash; the ability to "jump"
from one site to another in non-linear fashion &emdash; is
the Web's most powerful feature. The Web, incidentally, is
not indexed and the quality of Web sites varies considerably.
26. (c) Web site.
27. (a) "Hyperlinks" are the electronic "pointers"
which allow you to move quickly from one site to another related
site.
28. (a) Intranets are among the fastest-growing Web sites.
They're used to disseminate company or organizational news,
and as a reference for organizational policies and information.
29. (b) Server.
30. (b) Web page. Many pages may comprise a site.
31. (b) The Web was created and is monitored at CERN, a Swiss
research laboratory.
32. (a) Downloading.
33. (b) An adequate firewall, a combination of hardware and
software developed by an organization sponsoring a Web site,
is an essential security precaution against unauthorized intrusion
into a computer system by Web site visitors.
34. (b) Access providers can furnish you with the client
software necessary to access the Web.
35. (b) Wizards can be purchased commercially, obtained in
shareware form from some software companies, and even obtained
from several national on-line services as part of their subscription
packages.
36. (b) "Hot links" are especially popular links.
37. (a) PTP transmits data in "packets" and reassembles
it at your computer.
38. (b) CompuServe and America Online are examples of national
service providers.
39. (c) Icons.
40. (a) Internet cafes are becoming popular in many metropolitan
areas. They offer refreshment, opportunities to socialize,
and easy access to the internet.
41. (b) Mosaic was an early Web browser.
42. (a) Navigation.
43. (b) The term "authoring system" includes any
software tool that allows you to create material that's hyperlinked,
user-driven and, frequently, interactive.
44. (b) A fast modem &emdash; commonly a 28800-baud modem
&emdash; brings speed to your Web operations.
45. (a) Gophers are "directories" that allow you
to search for internet information topically.
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