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THE ROAD NOT
TAKEN
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. . . .
by Dave Garretson
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Chicago,
where else would you host the Futon Expo?
Futons and Chicago, together they shaped our world. But until
now (because I hadnt made it up yet), few people realized
the important role futons played in Chicagos history,
and visa-versa. It can be said that without Chicago, there
would be no futons. And, clearly, without futons, no Chicago.
A brief history:
1673 - First Europeans see the area.
Frenchman Jacques Marquette and Canadian Louis Jolliet entered
the area on a mapmaking expedition, establishing the first
contact between Europeans and the little known Futona
tribe of Native Americans. The explorers were amazed at the
Futona tribes remarkable furniture. The tribes
friendly chief greeted the visitors with one word, Chicago.
1803 - Fort Dearborn constructed.
In an effort to regulate the thriving black market trade
in Futona-made furniture, the fledgling American nation established
a trading post. Here, at last, the Futona tribe could openly
exchange their unique furniture for sandals and medicinal
herbs. As the years went by, the Futona people became less
interested in furniture making and grew introspective. A steady
stream of European immigrants would take up the business of
making the special furniture, now known simply as futons.
1833 - Chicago incorporated as a town.
After 30 years, the futon furniture trade came to be dominated
by the Americans, who were eager to establish their own government
and law enforcement. Alarmed at this prospect, the remaining
Futona people quickly gathered up their herbs and left the
area. After heated debate, the name Chicago was
chosen over Futonville. Nevertheless, it was still
a nod to the Futona tribe. In their native tongue, Chicago
meant sit and sleep.
1860 - Republican Convention nominates Abraham Lincoln.
Chicago and its futon furniture gained worldwide fame. The
introduction of cotton batting into the mattresses was a major
innovation, and prompted the rise of cotton as the dominant
cash crop in the American south. Soon, a struggle ensued over
which region would control the lucrative futon furniture trade.
Fittingly, Abraham Lincoln was nominated for the presidency
in Chicago. At the time, he was widely known as The
Futon Candidate, ensuring his election and, unavoidably,
the outbreak of civil war.
1871 - The Great Chicago Fire.
After the Civil War (known as The Futon War at
the time), the futon business thrived as never before in Chicago.
Hastily constructed futon factories were operating around
the clock in every corner of the city. Disaster was inevitable.
One night, futon mattress tufter Kate OLeary tied up
her cow next to an oil lamp as she opened a bale of cotton.
The resulting fire spread and consumed the entire city. In
the aftermath, futon makers established flammability standards
and urged the government to create the CPSC.
1872 - Montgomery Ward established.
As the world clamored for more futons, futon merchant Aaron
Montgomery Ward established the worlds first mail-order
business. His first catalog consisted of a single sheet of
paper with pictures of four futons and ordering instructions.
Eventually, the catalog would grow to immense proportions
and offer all manner of goods. In a small bit of irony, Montgomery
Ward shipped the first futons to Japan, to eager Japanese
clamoring for western goods in the 1880s. Generations
later, Americans would rediscover the futon in Japan. Theyd
mistakenly believe that the futon had originated there, and
that myth continues to the present day.
1920s - Al Capones mob dominates Chicago.
The futon business grew and created immense wealth. Drawn
by futon riches, mobster Al Capone muscled his way into the
futon business and attained dominance with his ruthless tactics.
In a drive for greater gain, he eventually brought his rough-and-tumble
futon tactics to the genteel world of illegal alcohol. The
nation was outraged and set out to tame lawlessness in Chicago.
Capone was eventually defeated and his empire was dismantled.
Liquor was later legalized and made a comeback, but the futon
business never recovered. Distracted by the Great Depression
and World War II, America forgot the futon.
1942 - Fermi achieves controlled atomic reaction.
Chicago had forgotten futons, but events continued drawing
futons and Chicagoans together. Italian physicist Enrico Fermi
labored in secret at the University of Chicago to achieve
the first nuclear chain reaction. Eventually, his experiments
resulted in the development of the atomic bombs which were
dropped on Japan in 1945. The resulting horror brought a minor,
but unintended consequence: American soldiers and scientists
re-opened Japan to the west, paving the way for futons to
re-enter America.
1968 - Street violence overshadows the Democratic Convention.
Another Chicago event completed the unintended futon chain
reaction initiated by Fermi. Thousands of sandal-wearing American
youths descended on Chicago during the 1968 Democratic Convention.
Their stated goal was to protest the Vietnam War, but afterwards
many would say theyd been in search of something deeper
and unknown. In the wake of street violence in Chicago, many
of these confused young people found solace in medicinal herbs.
Surely, these youngsters were the spiritual (if not actual)
descendants of the long-lost Futona tribe! Later some of them
would venture to Japan to discover Eastern spirituality and,
more importantly, the futon.
2002 - Futon & Specialty Sleep Expo held.
Now, the arc of Chicago history is completed, as the modern-day
Futona tribe returns to the place where it all began. Sadly,
very few know about this centuries-old link between futons
and Chicago, and their combined impact on the entire world.
To this day, many Chicagoans are skeptical, even when confronted
with the facts. Please, lets not rub their noses in
it. Whenever we hear them say Chicago, that will
be enough.
FL
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