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Glasser Group Key People

 

COVER STORY
. . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Joe Tatulli    Part 5

Key To Our Success

1. Only national sales force focused on futon furniture.
2. Carries a complete futon furniture assortment from some of the top vendors in the business, who are able to ship large quantities of quality goods in an on-time basis at the best value possible.
3. Emphasis on unique product selling points, with success based sales training, point-of-purchase materials, and retail ad programs available.
4. Experienced office staff and team of seasoned sales professionals with a track record of providing a complete service including: marketing, market planning, budgeting, administration, logistics and freight tracking, customer service representation, and the automation and hard work ethic to back it all up.
5. True one-stop-shopping, where a futon furniture buyer can make a single phone call and take delivery of all the components necessary for a simple program or a full scale futon furniture gallery.
6. Generation of detailed reports and manuals for each retailer, with full color sales charts, margin analysis, price point analysis, detailed floor plans, and statistical back-up materials.
7. Innovation in futon furniture styles and finishes, elevating the category to the next level.

"The relationships we have forged, and continue to develop now, fully enable The Glasser Group to maximize sales and profits for both the retailer and the futon furniture manufacturer." - Stuart Glasser

Alan Marshall, Glasser Group Northern California and Pacific Northwest Regional Manager, owned and merchandised his own retail stores for many years and had a long career as a manufacturer's sales representative before joining The Glasser Group. Alan's distinctive English accent, credo of professionalism and his positive attitude are his hallmarks. He enjoys swimming and his 12 grandchildren. Tim Brophy is Sales Representative for the state of Florida, and is a former Air Force traffic controller who presents Florida retailers with a complete futon package from The Glasser Group. He is the father of Shane, 9, and Kelsey, 8, enjoys fine cigars, fishing and golf.
Ed Pyne, Regional Manager for the mid-Atlantic region, successfully owned and operated a flotation mattress factory that serviced national and international retailers for 18 years. Ed is well known throughout the home furnishings futon industry as one of the country's top sales reps. Chuck Gerson, southern California sales representative, is a veteran retailer who owned and operated a 10 store chain, The Bedroom, in San Diego. A national triathlon competitor and father of three, he was awarded Retailer of the Year and Outstanding Contributor of the Year for his work in therapeutic research.
Donald, Jo Ellen and Scott (shown left) Stuprich of Stuprich Sales, work Illinois, Wisconsin, and national catalog accounts. They draw upon over 40 years sales experience and emphasize that they are a family business who firmly espouse servicing what they sell. Others not shown here: Randy Cook, South Atlantic Representative, has an extensive specialty retailing background as a GM, sales manager, sales trainer, buyer, and has worked in merchandising, advertising and promotions for a 16 store chain. He has been awarded Salesman of the Year, and Manager of The Year, by the President's Club.

Jim Klein is Sales Representative for the Upper Plains region.
"Here we offer a manufacturer much, much more. In essence we develop detailed marketing and business plans for many of our key vendors. In a lot of instances we are a manufacturer's customer service department, their traffic department." - Dennis Moody

FL

Spring 1998
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Also In This Issue :
Futon Basics :
 
+ Special Feature
+ Publishers Forum
+ The Road Not Taken
+ Industry Updates
+ Business to Business
+ Surveys and Studies
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